Josephine Community Library Foundation

When Josephine County voted to fund a Library District in 2017, the library foundation assumed new responsibilities as the primary fundraiser for vital capital projects. They called on Sheepscot to create a brand that shows they’re up to the challenge.

Five months later, the foundation launched under a new name with a new logo, website, print collaterals and brand guide.

FROM COUNTY TO COMMUNITY

In March 2019, Sheepscot visited the Grants Pass branch of Josephine Community Library for two days of stakeholder interviews with donors, board members, library staff and patrons.

We proposed updating the name from Josephine County Library Foundation to Josephine Community Library Foundation. Stakeholders rallied around the change.

The foundation logo echoes the book iconography of the district’s and shares a complementary set of colors. Its sturdy lettering and layout conveys reliability and professionalism but remains as friendly and approachable as the library itself.

 
 

Print Collateral

We built a suite of print assets for the foundation including including letterhead, business cards and a capital campaign donor packet which has been used to drive millions of dollars in contributions toward the construction of two new library buildings and a remodel of a third.

Website

We designed and developed the library foundation’s first-ever website. Previously, they had only a single page on the library district’s site. Now they have a powerful storytelling and fundraising tool. It helps the foundation represent itself professionally and confidently to community members, funders and peers.

 
 
 

BUILDING A BRIGHT FUTURE

In 2024, Sheepscot visited Josephine County to interview community leaders and local business owners about the anticipated benefits of a proposed new library in downtown Grants Pass. Less than two weeks after its premiere at a City Council meeting, library leadership reported, “The video has had an incredibly positive impact on our communications with the city.”

 

Want to see more? Check out our work with Project Youth+.